August 26, 2021 @ 2:18 pm By
CLEVR, the company that assists enterprises with accelerating their digital transitions via the power of the Mendix low-code and no-code (LCNC) development solutions, reveals that it has appointed former Aegon Bank executive Bianca Joustra as COO, and former Mambu marketing lead Jeroen Coenen as VP of marketing.
By adding Joustra and Coenen, “well respected and experienced veterans of the financial services sector,” CLEVR has increased its expertise in the category, one of the most important areas for the firm.
Recently, CLEVR introduced a “sweeping” expansion effort into new geographic regions and verticals that include financial services, retail, manufacturing, healthcare, logistics and the public sector.
Angelique Schouten, CEO at CLEVR, noted that the appointment of Bianca and Jeroen are in line or consistent with CLEVR’s focus on enhancing the digital transformation of the financial services sector.
She added:
“To truly make an impact within this sector, you need experience at incumbents, challengers and Fintech firms alike. That is exactly what Bianca and Jeroen bring to the table with Bianca’s experience at Aegon Bank and challenger bank KNAB and Jeroen’s experience of scaling one of the fastest growing FinTech companies and unicorns, Mambu.”
As mentioned in the announcement, Joustra will be tasked with overseeing CLEVR’s professional services, including the project delivery and support operation. Prior to joining Aegon Bank/KNAB, Joustra had reportedly worked for over 10 years at BNP Paribas Personal Finance as COO and MD.
There, she helped “triple” the firm’s total mortgage portfolio and also managed the creation of a new business division. According to the CLEVR team, Joustra should be able to bring a very high level of competitiveness to CLEVR, as she is a former athlete. She played several years for the Netherlands national korfball team.
Joustra remarked:
“CLEVR is a leader with their Software with a Service business model and also has international reach. Angelique’s enthusiasm and excitement about CLEVR’s mission is also contagious. I immediately caught it from her. We both like to exceed expectations and give all our pursuits everything we have. I look forward to working with her and the rest of the CLEVR team.”
As a former HP, Microsoft, SAP and Salesforce marketing exec, Coenen has considerable international experience. He also “helped build the marketing team at Berlin-based Mambu, which provides the platform banks use to build a modern banking or lending architecture,” the announcement revealed. In his new marketing position at CLEVR, he will be “responsible for expanding the marketing team, and will oversee growth hacking, product marketing, branding, design, and communications.”
Coenen added:
“I joined CLEVR after seeing their impressive customer lists, about 400, everyone from ING, Achmea, Rituals, Siemens Financial Services, Eneco to T-Systems – great companies. If they rely on CLEVR when it comes to accelerating their digital transformation, that says a lot about the strength and potential of the company. Also, I’ve competed against Angelique. I’ve always admired her enthusiasm, ideas and relentless determination. She’s a marketer pur sang, and I look forward to now working side by side with her. I’ve worked for a lot of companies, enterprise companies, mid-sized, startups, but this is a unique challenge.”

 

window._taboola = window._taboola || [];
_taboola.push({
mode: ‘thumbnails-a’,
container: ‘taboola-below-article-thumbnails’,
placement: ‘Below Article Thumbnails’,
target_type: ‘mix’
});

Crowdfund Insider is the leading news and information web site covering the emerging global industry of disruptive finance including investment crowdfunding, Blockchain peer-to-peer / marketplace lending and other forms of Fintech.


ARK7 launches Reg A+ platform with Dalmore Group

Dalmore Group welcomes ARK7, a newplayer in the rapidly expanding RegA+ series issuer arena, delivering astock-like real-estate investmentplatform which allows anyone over the …

Nationally Recognized ‘Rest App’ That Launched the Scientific Sleep Phenomenon Opens to Crowdfunding Investors

Restflix, a science-backed streamingservice designed for better anddeeper sleep, has officially …

Dalmore Group Teams with Global Wine Marketplace Vinsent for Direct Reg CF Offering

Veteran Reg A+ Broker-Dealer DalmoreGroup announced the Reg CF launch ofVinsent, a company that is working toenhance the wine industry ecosystem …

Pakt Bags, Inc. Launches Investment Campaign to Expand Line of Exceptional Travel Products, raising up to $1.07M

Brooklyn, NY, April. 14, 2021 —Pakt, Inc., a company that createsgear built for the modern traveler, …

SKILLICORN Technologies announces the launch of their Los Fresnos Project Regulation CF Offering on the InfraShares crowdfunding platform.

This Regulation CF offering isseeking front-end financing for theLos Fresnos Project. For a minimum …
Contact Us

Crowdfund Insider
Fintech Insider®
Disclosure Quest
Digital Assets Insider®
C/O Crowded Media Group, LLC
PO Box 221196
Beachwood OH 44122 USA

Info: [email protected]
Support: [email protected]
Advertising: [email protected]

CI on Twitter
CI on Facebook
CI on LinkedIn
CI on Instagram
CI on Telegram
Categories
Featured Headlines
General News
Crowdfunding Portals
Politics
Strategy
Offerings
Global
Fintech
Real Estate
Asia
Women Changing Finance
Services
Submit a Tip
Advertise on Crowdfund Insider
About Us
Crowdfunding Guide
FAQ
Terms of Service
Privacy Policy
© 2021 Crowded Media Group. All Rights Reserved.

source

Leave a Reply